BYOBottle Winter 2022 Highlights

BYOBottle Partners (from top left clockwise): Steelys Drinkware, festivalgoer with pint cup, Jack Johnson reusable station, r.Cup (photo Trey Karson), Tinpan Orange, water refill at BottleRock, fans at Outside Lands water station, REVERB #RockNRefill

Greetings BYOBottle Partners!

Thank you for your continued commitment to rock reusables in support of BYOBottle and the music industry effort to turn the tide on plastic pollution! The BYOBottle campaign continues to serve as a resource to share news and best practices promoting reusables and waste reduction at concerts and festivals. Enjoy these recent BYOBottle partner highlights!

BYOBottle – Highlights:

• BYOBottle partners Outside Lands festival and Steelys Drinkware continue a collaborative effort to reduce single-use plastic waste. Outside Lands offers free water refill stations, promotes reusable water bottles and pint cups, and has one of the highest festival waste diversion rates in the country. BYOBottle festival BottleRock encourages festivalgoers to bring their own reusable water bottles, offers convenient water refill stations, and helped eliminate 182,000 single-use plastic water bottles in 2021!

• BYOBottle Non-Profit Partner Plastic Pollution Coalition has launched a “Flip the Script on Plastics” campaign to change the culture around single-use plastics portrayed in film, tv and media. We know that life imitates art, and by showing package-free, reusable and refillable systems in popular television shows and movies, we can influence culture and model alternatives to single-use disposables.

• BYOBottle business partner r.Cup is excited to announce its latest r.Cup Wash Hub facility in Denver, providing sustainable reusable cup and serveware services. AEG recently installed r.Cup’s reuse system at four venues in Denver – completely eliminating thousands of single-use and disposable cups each week. 

• BYOBottle artist Jack Johnson is promoting BYOBottle as part of his Summer 2022 Tour, working with promoters and venues in support of innovative plastic free campaigns. The REVERB #RockNRefill program helped BYOBottle artists Dave Matthews Band and Dead and Company to reduce plastic waste on tour. Check out the 2021 Impact Report showing how Dead and Company eliminated 19,000+ single-use plastic water bottles!

• Surfrider has developed a Bioplastics Toolkit to provide background on why bioplastics are problematic and provide guidance on how to avoid them, as well as BioPlastic Guidance for Ocean Friendly Restaurants to share tips. Upstream has published findings showing Reuse Wins over single-use. Explore the Reuse Wins Report to learn how reusable food serviceware beats disposable by every environmental measure.

BeachLife Festival promoted the BYOBottle campaign, encouraging fans to bring their own water bottles to refill at Rob Machado Foundation water stations to reduce plastic waste. They also gave a shout out to BYOBottle artists in their 2021 lineup Ben Harper, Larkin Poe, G. Love and Brett Dennen for rocking reusable water bottles. 

Oceanic Global now offers a Blue Standard Certification for plastic-free and sustainable business operations as well as plastic-free verification for consumer goods and packaging. Businesses can apply to be a blue-list vendor. You can also explore Oceanic Global’s updated Music Industry resources.

BYOBottle Sample Social Media Post

We rock reusables in support of #BYOBottle to help the music industry turn the tide on plastic pollution.  

Please Tag BYOBottle – FB: @byobottlecampaign / Insta: @BYOBottle / Twitter: @BYO_Bottle 

BYOBottle Features: 

💧Featured Campaign: Flip the Script on Plastics

💧Featured Video: Humanity’s Impact – How Many Plastic Bottles Do We Produce?

💧Featured Toolkit: Surfrider Bioplastics Toolkit

💧Featured Resource: Oceanic Global’s Blue Standard Music Industry Edition

💧Featured Podcast: People over Plastic


3 Solutions To Reduce Plastic Pollution… In The Music Industry

Plastic whether we know it or not, is everywhere.

It resides in the $4 takeaway latte’s we buy every morning, the cars that we drive to work throughout the week and the cigarettes that we smoke on weekends to say goodbye to all the stress. Unfortunately for Earth the material takes up to 400 years to degrade and with a 379 million tonne increase in plastic production since the 1950’s, the flood gates are bursting open.

Scientists at National Geographic have calculated that a distressing 91% of the 8.3 billion metric tons of existing plastic are NOT being recycled. Plastic not salvaged either ends up as landfill, or if not contained is prone to blow away into rivers and natural water sources where the material is swept out into the ocean. Problems arising from plastic bags, toothpaste canisters and plastic straws are well documented, however the ingestion of microplastics is also a real threat to the natural food chain. Microplastics are 5mm in total size or less and are produced by the break down of floating plastic in waterways being exposed to constant sunlight. The danger here is that smaller marine life consumes these micro substances, then is eaten by wildlife higher up in the food chain – harbouring an endless cycle of consumption. There are plenty of reported cases around the globe where fisherman and even chefs are finding seafood containing microplastics.

So the most important question here is… how do we combat the problem?

Rolling Stone: Jack Johnson, Wilco, Maroon 5 Join Environmental Campaign BYOBottle

Jack Johnson has launched BYOBottle (Bring Your Own Bottle), an environmental campaign aimed at reducing plastic pollution throughout the music industry by promoting reusable water bottles and water refill stations at events.

Other artists who have signed on to support the initiative include WilcoMaroon 5, Pink, Bob WeirBonnie RaittDave Matthews Band, Dead & Company, Empire of the SunJackson BrowneLukas Nelson & Promise of the Real, the LumineersSteve EarleSteven Van ZandtBen Harper, Keb’ Mo’ and Flume.”

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