Billboard: Industry Leaders Discuss what they are doing to Make Concerts More Sustainable
“When a powerhouse like Katy Perry speaks, folks tend to pay attention. Just ask Aran Rush, VP of arena operations at the sustainable concert venue Golden 1 Center in Sacramento, California.
"We did have plastic straws for our general population, because we were still nervous about transitioning over," said Rush when discussing the venue's environmentally-friendly practices. "But we used plant-based straws everywhere else. And then we had Katy Perry come and she asked us to switch over. And ever since she came in January, we switched over to only plant-based straws," he continued. "Sometimes you just need a little spark to start it…"