BYOBottle Partner Photos – From top left: Steelys, Guster, Event Water Solutions. From bottom left: Nalgene prize at Lollapalooza, Wax’o Paradiso w/ Green Music Australia at Splendour in the Grass, Outside Lands Steelys pints
230 million people around the world celebrated Plastic Free July by committing to reduce single-use plastic. It’s become crystal clear that plastic waste is a global issue and music fans want to be part of the solution. A new study from Ticketmaster shows that waste reduction at festivals is the number one concern for fans this summer.
➤ BYOBottle – Recent Highlights:
•BYOBottle celebrated Plastic Free July around the world! Explore our Plastic Free July instagram story featuring BYOBottle Partners – HYDY, SQUAD Bottles, Effect Partners, Kokua Hawaii Foundation, Mahina Mermaid, UPSTREAM, and the Rob Machado Foundation. BYOBottleArtists Didirri and SWMRS rocked their reusable bottles on stage and Live Nation venue staff refilled reusables at work saving over 10,000 single-use plastic water bottles! For more info, check out this Plastic Free July blog by Plastic Pollution Coalition.
•Splendour in the Grass provided water refill stations in Australia and encouraged fans to #BYOBottle. Green Music Australia worked with 3 venues in Melbourne to install refill infrastructure and eliminate plastic bottles, released the Lost Lands Refill Revolution case study, and is promoting BYOBottle artists from down under – Kasey Chambers, In Hearts Wake, Severins and Parkway Drive. We-Refill has been busy providing water refill stations in Australia with outreach support from Tangaroa Blue, and we welcome the War Memorial Theatre, the first BYOBottle venue in New Zealand!
•Lollapalooza teamed up with Flume to offer a lucky BYOBottle winner premium viewing during their set. The festival provided free water refill stations for fans and invited REVERB to promote BYOBottle and RockNRefill, rewarding fans who refilled with Nalgene bottle prizes and hip packs. Also in Chicago, our new BYOBottle non-profit partner Shedd Aquarium is promoting solutions to plastic pollution and engaging with artists and music events.
•Outside Lands provided reusable water bottles to staff, expanded a reusable cup program with Steelys and Plastic Pollution Coalition, and hosted Event Water Solutions water stations for fans. BYOBottle artists Altin Gün, Flume, Nahko, and The Lumineers rocked the stage throughout the weekend.
•The Green Stop launched a water refill station model at several festivals in Canada, cross-promoting #BYOBottle and #HydrateLike – a campaign raising awareness about alternatives to plastic water bottles, run by our non-profit partner Lonely Whale.
r.Cup is partnering with artists and venues to expand their rentable, reusable cup program for live events, including the inaugural Miami Beach Pop Festival this November with BYOBottle artists Jack Johnson and Magic Giant featured in the lineup.