In conjunction with Earth Day, the Sustainable Concerts Working Group (SCWG), led by multi-platinum recording artist Jack Johnson and his team, have announced the launch of BYOBottle, an environmental campaign that engages artists, venues, festivals and fans to reduce plastic pollution in the music industry by promoting reusable water bottles and water refill stations at music events.
BYOBottle, modelled after Green Music Australia’s successful BYOBottle Campaign, encourages artists to travel with reusable water bottles and to take action by including language within their riders, requesting venues to provide water refill stations backstage in lieu of disposable water bottles and more.